DORÉ cider
Doré is a fresh Hungarian cider brand, a new alternative to sparkling wine, made from the perfect combination of carefully hand-picked hungarian appless. It comes in Dry and Extra Dry flavours.
An important aspect of the design was the visual differentiation of flavours. I wanted to use accent colors to give a contemporary, modern feel, and to make a strong visual distinction between the flavors. I found two colors that I thought worked well with the flavors; the raw uncompromising nature of the Extra Dry is well symbolized by the purple color, while the Dry is a softer, warmer flavor that the sunny yellow color matches.
photography by Nikoletta Fazekas, Ákos Rajnai
graphic design, art direction by Eszter Csontos
Labels printed by Inkredible Letterpress
